How we transform static images into stunning motion videos with Butter

If you asked old-timey marketing and branding experts who worked on Madison Avenue in the 1950s, they might say something like a picture is worth a thousand words. They might say that the right image can convey complex ideas, bring out all kinds of human emotions, and tell an entire story in a single glance.

This is still true, but times have changed. While the perfect image is still a powerful tool, people in this day and age want more.

They want movement. They want dynamic videos that stay in people's minds long after they first see them.

So, how do you add motion to Lummi images and turn them into pure (buttery) gold? You use Butter—a super easy-to-use video editor we love in-house!

With these two tools, you have everything you need to create campaigns that look professional, and build that true brand loyalty.

But wait, what's Butter?

Butter is an all-in-one creative platform designed for modern brands, designers, and marketers. But there are a few things that set it apart from other video and motion tools.

For one, Butter is super simple to use. No need for fancy software, confusing steps, or a 10-hour crash course in animation—Butter makes motion graphics easy for anyone to create dynamic ads and content fast.

And when we say dynamic ads, think creative campaigns with pro-level effects like advanced motion graphics, 3D, and physic simulations.

Butter also has a huge library of components to help make your ideas come to life exactly the way you imagine them. Everything from 3D revolving carousels to relighting and dozens of other cool creative twists (like folding stickers!) you can add to your content.

What kind of content can you create with Butter?

Short answer? A lot. You can create videos for every major platform—whether you're crafting vertical videos for TikTok and Instagram, polished ads for YouTube, or quick, engaging clips for Snapchat.

Need a high-converting ad? A scroll-stopping social post? A sleek promo video? With just a few clicks, you make professional-looking motion content that's perfectly sized for any channel.

A few of our favorite Butter templates

Another cool feature about Butter are the thousands of customizable templates and components which you can easily customize by uploading your Lummi images or other visuals. Plus, our friends at Butter created video templates using Lummi visuals, so you can drop in your content and have a nice video ready in minutes.

There’s also tons of other cool options, so you can take your time to find the one that best suits your campaigns. But in the meantime, here are a few that helped add some flare to our content:

• New In
• Soda’s Back, but Better
• Further Reductions
• Sold in Under a Year
• We Got You Baby

With hundreds of thousands of high-quality images in our library and the coolest motion toolkit from Butter, you have everything you need for this new era of content creation.

Static visuals grab attention, but movement keeps it. With Lummi images that fit your creative vision and Butter’s seamless animation tools bringing them to life, you can create content that feels dynamic, engaging, and undeniably professional.

So, whether it’s an ad, a social post, or a branded video, this duo makes storytelling easier, faster, and more impactful, so you can ditch those plans of hiring an expensive design agency.