AI

5 ways to improve your presentation design with AI

Jay Perlman
August 15, 2024
5 ways to improve your presentation design with AI

Creating a presentation that grabs attention and effectively communicates your message can be challenging. A well-designed presentation is key to engaging your audience and ensuring your message sticks.

This is where AI comes in, offering great solutions to streamline the presentation design process.

Using AI in your presentation design can save you tons of time. From generating fresh ideas to perfecting visuals, AI tools are your secret weapon. Let's dive into how AI can elevate your presentation design.

What is presentation design?

Presentation design involves organizing your content in a visually appealing way that makes it easy for your audience to follow along.

Presentation design is about enhancing communication, ensuring your message is clear, and keeping your audience engaged.

A well-designed presentation can make or break your pitch deck, social media marketing, or any form of communication where you need to persuade or inform.

Great presentation design blends content and visuals seamlessly, making complex ideas easy to understand and engaging. Let's explore some practical design tips and AI tools to help you create compelling presentations.

1. Harmonize your colors for maximum impact

A cohesive color scheme ties your presentation together and makes it look professional. Choosing the right colors can be daunting, but it’s crucial for a polished look.

When your colors are in harmony, your audience can focus on your message without being distracted by clashing hues.

Design tip: Use color theory to create harmonious palettes

Color theory can help you understand which colors work well together. Complementary colors (opposites on the color wheel) create vibrant looks, while analogous colors (next to each other on the color wheel) provide a more relaxed and cohesive appearance.

A consistent color scheme not only reinforces your branding but also makes your presentation more memorable. So remember:

  • Stick to a limited color palette: Choose 2-3 main colors and 1-2 accent colors.
  • Use contrast wisely: Ensure there’s enough contrast between text and background for readability.
  • Test your colors: Check how your colors look on different screens and projectors.

AI tip: Leverage AI-powered color palettes

Tools like Coolors and Adobe Color use AI to generate harmonious color palettes. Simply input your primary color or a theme, and these tools will suggest the best combinations. This eliminates guesswork and ensures your presentation looks cohesive and polished.

Color palette ai generator

AI-powered tools to help with color palettes

Using these tools can also inspire your overall design. Sometimes, seeing a new color combination can spark presentation design ideas you hadn't considered before, leading to a more creative and engaging presentation slide.

2. Make data delightful and digestible

Presenting data in a clear and understandable way is crucial. Overwhelming your audience with complicated charts and graphs can detract from your message. AI can help make your data look clean and professional, transforming numbers into visual stories that resonate.

Design tip: choose the right type of chart or graph

The type of chart or graph you use can significantly impact how your data is understood. Bar charts are great for comparisons in real time, line charts for trends over time, and pie charts for proportions. Ensure your data is simple and focused on the key points you want to convey.

Here's how you can easily present your data effectively:

  • Use clear labels and legends: Make sure every element is clearly labeled.
  • Avoid clutter: Simplify your charts and graphs to focus on the most important data.
  • Highlight key data points: Use color or bold fonts to emphasize important informa
The right way to feature data on decks by Malik Abimanyu for Keitoto

AI tip: Use AI-driven tools for charts and graphs

AI-powered tools can transform complex data into visually appealing charts and graphs. They automatically select the best type for your data, making it easy for your audience to grasp key insights.

Simplifying data helps your audience stay focused and engaged, allowing them to quickly understand the important points you're making.

AI-driven tools for charts and graphs:

  • ChartMaster AI: Transforms complex data into clear, impactful visuals.
  • Julias AI: Makes beautiful graphs instantly with AI.
  • Venngage: Effortlessly prompt, create, and tailor charts that turn raw data into clear, compelling visuals.

Instead of manually creating charts and graphs, you can focus on crafting your narrative and refining your presentation skills. This makes the overall process of creating a PowerPoint presentation more efficient and enjoyable.

3. Craft compelling copy with a clear structure

Crafting engaging content can be challenging, especially when you're staring at a blank slide. AI tools can help spark your creativity and ensure your content is compelling and concise. Your slides should tell a story, guiding your audience through your message effortlessly.

Design tip: use a clear and logical structure

Organize your content in a way that flows naturally. Start with an introduction that outlines what you will cover, follow with the main content divided into clear sections, and end with a strong conclusion. Use bullet points, numbered lists, and headers to break up text and make it easier to follow.

Here are some tips for crafting compelling content:

  • Keep it simple: Focus on one main idea per slide.
  • Use bullet points: Break down information into digestible chunks.
  • Tell a story: Frame your content in a narrative that guides your audience.

AI tip: Get content ideas from AI

Creatives have no shortage of AI tools for quickly creating quality copy for your presentation. Even better, you can test all of them to see which creates the best content the quickest.

AI copy tools:

  • Copy.ai: Free resource for turning your ideas into presentation points.
  • Jasper AI: A library of writing tools that can help improve your presentation copy.
  • Claude AI: Provides AI-driven content suggestions for various needs.

These tools can also help you refine your message by suggesting alternative phrasing or highlighting key points you might have missed.

4. Enhance your slides with high-quality visuals

Visuals are a powerful way to enhance your slides. But finding the right images can be time-consuming. AI can generate unique visuals tailored to your content, making your slides stand out. Imagine having a custom image that perfectly complements your message without spending hours searching for it.

Design tip: Use relevant and high-quality images

Choose images that complement your content and enhance your message. Avoid generic stock photos that don't add value. Instead, select images that are relevant and high-quality. This ensures your slides are visually engaging and relevant.

Free stock images by Lummi

Here are some tips for using visuals effectively:

  • Use high-resolution images: Ensure your images are clear and not pixelated.
  • Keep it relevant: Choose images that directly relate to your content.
  • Avoid clutter: Don’t overload slides with too many visuals.

AI-tip: Use AI stock photos and AI-generated images

Once again, you have a buffet of options for either generating or finding quality AI-generated images. The beauty of these tools is that you have the choice of creating unique content, or finding exactly what you need in a curated AI stock image library.

AI tools for visuals:

  • Lummi: Tens of thousands of free AI-generated stock photos.
  • DALL-E: Generates images from textual descriptions.
  • Midjourney: Creates detailed visuals based on your inputs.

AI-generated images can make your presentation more memorable and impactful. Instead of using generic stock photos, you can have custom visuals that perfectly match your content.

5. Make your presentation inclusive for all

Ensuring your presentation is inclusive and user-friendly is important. AI tools can help you identify and fix issues, making your content accessible to all.

This is about making sure everyone in your audience can engage with your presentation.

Design tip: Use best practices for inclusive design

Ensure your presentation is accessible by using clear fonts, sufficient contrast, and descriptive text for images. This makes your content easier to read and understand for everyone.

Here are some tips for making your presentation inclusive:

  • Use large, readable fonts: Ensure text is legible from a distance.
  • Provide captions for videos: Make sure video content is accessible.
  • Make sure to optimize colors: Follow WCAG and APCA guidelines.

AI Tip: Make sure your designs are accessible with AI

Leverage tools to make sure that everyone has a chance to participate with your presentation. These tools identify issues with color contrast, font size, and screen reader compatibility.

AI-driven tools to make your presentation inclusive:

Making your presentation inclusive ensures that all audience members, regardless of their abilities, can engage with your content.

6. Understand your audience to tailor your presentation

Understanding your audience is key to creating a presentation that resonates. Knowing who you're talking to allows you to tailor your content to their preferences and needs, ensuring maximum engagement. This leads to higher engagement and better outcomes, whether you're delivering a pitch deck, a marketing strategy, or a social media update.

General tip: Research your audience

Take the time to learn about your audience's demographics, interests, and needs. This will help you tailor your presentation design to their expectations.

Here are some tips for understanding your audience:

  • Conduct surveys: Gather information about your audience before the presentation.
  • Analyze past presentations: Look at feedback from previous presentations to identify what worked and what didn’t.
  • Engage with your audience: Ask questions and interact with your audience during the presentation.

AI Tip: Analyze audience preferences

Tools like Crystal Knows or Acrolinx use AI to analyze your audience's communication style and preferences. They provide insights into what types of content and tone will be most effective for your specific audience.

This ensures your presentation is tailored to engage your audience effectively, making your message more impactful.

AI tools to analyze your audience:

  • ChatGPT: It can give you quick insights and ideas for your designs.
  • Fillout survey maker: Import or create surveys in seconds with the first AI Survey Maker.

By understanding your audience better, you can create presentations that speak directly to them.

7. Use presentation generators to speed up your workflow

Creating a presentation involves many repetitive tasks, from formatting slides to updating data. Automating these tasks can save you time and allow you to focus on the creative aspects of your presentation design.

To make creating your presentations as seamless as possible, here are a list of a few of our favorite AI-powered presentation makers:

  1. Canva presentation maker
  2. Slides AI
  3. Pitch presentation software
  4. Plus AI
  5. Visme slide generator

Embrace the future of presentation design

By using AI in your presentation design process, you can transform your slides from a good presentation to a great one.

Plus, with these presentation design tips will help you create presentations or slide decks that captivate your audience and communicate your message effectively.

Next time you're working on a presentation, try out these AI-powered presentation design ideas. Whether you're a beginner or a seasoned pro, these tools can help you take your presentations to the next level.

More FAQs about presentation tips

1. What are some presentation design inspiration sources?

You can find presentation design inspiration from various sources like design blogs, Pinterest, Behance, and Dribbble. Additionally, looking at TED Talks and popular keynote presentations can provide ideas on how to structure and design your slides.

2. How can AI improve my marketing strategy with presentations?

AI can help streamline the creation of marketing presentations by suggesting design elements, creating visuals, and optimizing content for audience engagement.

This ensures your marketing strategy is effectively communicated and visually appealing.

3. What is the importance of white space in presentation design?

White space, or negative space, is crucial in presentation design as it prevents your slides from looking cluttered. It helps guide the audience’s focus on the main design elements that matter most.

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